Continuity Conversations
Continuity Conversations is where we bring big business resilience to your small business.
We're Patty Bonsera and Keith Hessel and we are committed to the resilience of small businesses. 99.9% of all companies in the U.S. are small businesses. Nearly 1/2 of all employees in the U.S. are employed by a small business.
Small businesses are the ones that are directly involved with, hire people and make the most impact for their local communities and their families. Resilient small businesses create resilient local economies which create resilient cities, counties and so on.
They are the most valuable, yet are the most vulnerable to losing their business and their livelihood without contingency plans for disruptions.
Don't let unexpected challenges hold your small business back. Join the conversation and elevate your resilience today.
Continuity Conversations
Shielding Your Small Business: Strategies to Protect Against Intellectual Property Theft
Join us as we unravel the complexities of small business resilience, with a special focus on the harrowing effects of proprietary information theft. We share candid conversations with business owners who've faced the dire repercussions of such breaches, both financially and emotionally. They highlight the urgent need for safeguarding sensitive business data, and we discuss actionable strategies to protect your hard-earned intellectual property. Alongside these critical insights, we weave in relatable anecdotes about family life, illustrating how the dynamics within a household, especially one with children, can mirror the challenges and learning opportunities that come with running a small business.
Listen in as Keith and I delve into the legal side of protecting your business's intellectual property. We emphasize the power of a well-crafted cease and desist letter and the indispensable role of non-disclosure agreements in preserving the sanctity of your business collaborations. The conversation doesn't stop there; we also tackle the significance of non-compete clauses when bringing new talent on board, sharing real-world examples from industries like insurance to drive home the importance of these legal instruments. As we navigate these protective measures, we reflect on the delicate balance between fostering trust and embracing realism to ensure the longevity and success of your business ventures.